All 3 Logos v2

COMMUNICATIONS SPECIALIST-Casino Marketing

Casino, 5485 Casino Way, El Cajon, California, United States of America Req #14176
Thursday, March 14, 2024

The ancestors of the Sycuan Band of the Kumeyaay Nation existed many centuries ago as a community of people…a Tribe living together, farming, hunting and fishing to survive.

Much has changed since that time.  Today the Sycuan Tribe governs its Reservation, owns and operates a Casino and a Golf Resort, and owns a number of other business ventures in the San Diego Region.   

One attribute that remains unchanged, however, is Sycuan's sense of community.  Sycuan is more than just a business.  Sycuan is a community of people working together toward a common goal.  Whether you work in our state-of-the-art  Casino, our beautiful Resort, or become a staff member in our Tribal Government division, you will be part of the Sycuan family.

Job Purpose:

Manages internal and external company communications.

 

Job Duties and Responsibilities:

(Note: Duties and responsibilities may be added, deleted, or changed at the sole discretion of Sycuan Management at any time)

  • Ensures effective communications by developing and recommending media strategies, objectives and plans to strengthen company image, collaborating with the Tribal Manager, General Manager, Senior Vice President of Marketing, Director of Marketing and Advertising  and Director Community Development to implement approved communication plans and programs, and maintaining an updated active media contact database.

 

  • Develops and maintains media relations, strategies, tactics and goals by creating media relation plans and securing placements in print, broadcast and online media, and monitoring, analyzing and communicating results on a monthly and annual basis.

 

  • Promotes Sycuan's image by interacting with media and the general public, narrating promotions, events, and media spots, interacting with television and radio personnel, promoting Sycuan through magazines, social media, newspapers, and television spots, and participating with public marketing events.

 

  • Standardizes company communications and materials by writing and editing copy for various marketing materials, press releases, fact sheets, e-mail blasts, blog post, internal team member newsletters, and providing editorial and style assistance to the Creative Services Department for external and internal marketing materials.  

 

Job Specifications:

Education and Experience:

Essential:

  • Bachelors' Degree in Marketing, Journalism, Communications, or related field or equivalent experience
  • Public relations, publicity or communications experience for a large organization in a key communications position

 

Desirable:

  • On camera experience
  • Media experience (preferably in the San Diego market)
  • Experience with social media engagement

 

Skills and Knowledge:

Essential:

  • Excellent oral presentation skills
  • Ability to present promotional information in front of cameras and microphones
  • Ability to interact effectively with guests, external agencies, vendors, and team members
  • Ability to prioritize and monitor multiple tasks and assignments
  • Ability to write and edit articles and press releases
  • Ability to create and execute plans and programs
  • Ability to analyze data and make sound business recommendations
  • Ability to present complex concepts in a clear and concise manner
  • Ability to work in a fast-paced environment and meet deadlines
  • Ability to understand and follow verbal directives and written directions
  • Ability to communicate effectively in the English language
  • Ability to complete forms, documents and written reports
  • Ability to maintain professionalism and composure
  • Ability to accept constructive criticism
  • Ability to appear for work on time

 

Desirable:

  • Graphic/web editing software experience
  • Multi-lingual

 

Supervisory/Managerial Accountability:

Direct: None

Indirect: None

 

 

 

If you enjoy being part of a community dedicated to creating a memorable guest experience, we invite you to explore career opportunities with Sycuan and join our winning team!

Other details

  • Pay Type Salary
Location on Google Maps
  • Casino, 5485 Casino Way, El Cajon, California, United States of America